![]() Why did we choose these examples? Even though they operate in the same industry, they are all memorable enough to stand apart from each other. Memorable branding prompts brand awareness and retention. When you are presented with plenty of choices, who do you prefer to do business with? Most likely, the business you know or hear the most about. As we previously mentioned, the fintech industry is booming. It’s easier to stand out in a saturated market.This leads to more frequent and quicker sales. ![]() An impressive, well thought-out brand will be associated with expertise. Branding is how customers determine your quality. So, to shorten the buyer’s journey, you need to leverage your company as the dependable and authoritative choice. When finances are concerned, picking the right provider won’t be a quick decision by any means.
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